why is it so hard to promote a small website?

So this is a pet peeve of mine. Why is it so hard to promote a small website, and how come no one has fixed this problem yet as there are soooo many small businesses out there?

I mean, sure, there are SEOs out there who will tweak your website to make it rank higher in organic results in google and yahoo. And they will optimize your dollar spend in terms of buying the cheapest keywords for your most valuable visitors. But if I have a small website for my business that does plumbing in san francisco... how do i make sure I show up in some reasonable searches ("plumbing san francisco"?). And without having to spend $1,000 a month on SEO.

Today it's the luck of the draw.

I mean, there's not much that this site/service would have to do:

• Submission: Submit the small website so it can be crawled by major search engines (google, yahoo, msn,...)
• Organic ranking: Give you a couple of hints to improve your ranking (good page titles, good domain name, etc)
• Buy some traffic: Allow you to buy some traffic with PPC easily (don't direct people to adwords, which in my opinion it's still too hard to use, I mean most people don't understand this buying keywords thing... that's hard)
• Monitor: Let you know how you're doing in rankings, and in visitors, so you can see the results you're getting and rewards you.
• Social network: Suggest places you should submit your site in order to get more inward links. (directory of small businesses in SF, plumbing association, etc)

That would be a good start. Of course, make it easy and simple. I know lots of people who would use this. It's a huge market. Huge.

Comments

[DMOZ]

That's a good start.

[rmadanes]

Que bueno escuchar de vos Damian! -r

[damian laplace]

QUE HACES MADANES?
Como te trata la vida?

[fede]

what the bleep is a SEO? I was trying wengo bundled in my almost perfect new ubuntu....and thought about you yourself!